Building Social Presence for a Growing Snack Brand

I managed healthy snack brand Penne Straws’ social media presence, overseeing scheduling, posting, and community engagement to maintain a consistent brand voice. I also created shot lists and creative briefs for quarterly campaigns, providing on-set studio guidance to ensure all visual content aligned with the brand’s identity and messaging. This role strengthened my understanding of social trends, aesthetics, and brand voice, and the client’s positive response led to opportunities managing additional high-profile brands within their portfolio.

Social Media Strategy | Content Planning & Production | Brand Voice & Visual Identity | Social Trends | Studio Photography